Sporty Inspiration

Sporty Inspiration

To be able to share knowledge and experience, one first has to catch and capture it. Below you find a number of publications we released over the past years. Don’t hesitate to share your thoughts!


“De Omgekeerde Grip” (The Reversed Grip) is a business novel where the development of a golf player is used as a metaphore for leadership. Commitment based Management, a common theoretical concept in elite sports, playfully gets translated to the business environment. Just click here for additional details and direct ordering.


Shortly after the London 2012 Olympics we embarked on the idea to capture the hearts and minds of elite sports coaches. With Charles van Commenée, Headcoach of UK Athletic, we found our ideal first candidate! The unexpected success of this booklet (over 4000 copies sold witin a year) encouraged us for an additional volume in 2019. Just drop us a message if you like to be informed on the  date of release.


Elite sports continues to be an inspiring metaphore for high performance in business. Besides publications and Olympic Break sessions we often receive invitations to deliver a presentation. Just drop us a an email if you’re interested.


The above article “The Olympic Road to Performance Improvement” was published in Performance Improvement, the leading journal in the field of Business Performance Improvement. The case covered in this article literally brought us around the world, and was honoured with a Masters Presentation at ISPI’s Annual Conference in New York. The article is available at the ISPI website for members only. Just drop us a message if you’re interested in a copy.


This picture serves as an illustration to the article “The secret of Danny Willet”, published shortly after the Englishman secured his Green Jacket at the 2016 Masters. Being passionate about sports we sometimes can’t resist our impulse to comment to memorable achievements. If you’re interested, just check our LinkedIn page to check the articles.


Performance climate

Arnoud is a trustworthy partner, a sensitive teamplayer and an effective coach. In a short period of time he is able to create a climate of high performance in a diverse team of professionals. His facilitation led the team to take responsibility and meet a number of very challenging goals. - Saskia van Es, Leader Social Enterprise KPN

Performing in the Matrix

Arnoud understands how work gets done in large functional organisations, ie. process ownership vs line accountability. His outstanding strength however is observing how differrent members of the team function in the matrix leading to effective individual coaching and performance improvement for the whole organisation. Roelf Venhuizen, Sitemanager Shell Chemicals Moerdijk

Fun & Success

Two words summarize my experience of working with Arnoud: fun and success. Arnoud is a skilled analyst and a brilliant facilitator with a strong focus on business results. Above all he is able to guide leaders and teams to unknown levels of performance in a both confrontational and pleasant manner. - Juan Pablo Ortiz, Senior Consultant YesP

Go the extra mile

Due to his genuine interest in people, his integrity and his listening capacities Arnoud is able to facilitate both C-level management and their teams to grow and go the extra mile. In a workshop facilitated by Arnoud every voice will be heard and respected and people will leave the room energized, focused and determined to succeed. - Cynthia Leest, Marketing Specialist Consafe Logistics

Creative professional

One of these rare, authentic professionals. Someone brave enough to give you what you need, which at fist sight might not appear what you've asked for. Someone who will stick with you as a creative professional but most of all as an integer and profound personality. - Enrika Hens, Regional LEAN coach EU&AF Shell Downstream Manufacturing